100 As object storage becomes more and more attractive to customers, we at HP are constantly looking for innovative ways to optimize the total customer solution. As we enable the market, we are seeing a shift in enterprise behavior to have at least a portion of the business act and behave more like a service provider. Of course one major difference still remains, these large enterprises typically do not have the extensive IT staff in house that a service provider has, and enterprise customers tend to value management capabilities, remote lights out capabilities, and more comprehensive support from HP and its partners. Keeping this in mind, HP has introduced the newest member of the Apollo 4000 family, the HP Apollo 4200 Server. (More details in the press release below) Customers continue to focus on achieving the lowest $/GB (cost per gigabyte) for storage, increasing density, and lowering customer TCO (total cost of ownership). The good news is, HP officially has a way to hit all three of these customer pain points with the Scality RING running on HP Apollo Servers. For customers looking for extreme density, the brand new Apollo 4500 will now allow our customer to fit 10 chassis in a single rack. Through joint efforts, HP and Scality continue to focus on optimizing Media and Entertainment companies CDN solutions. Joint customer, RTL2 talks about how the Scality RING on HP Apollo helped reduce transfer speeds, achieve PB scale, and simplify support on their active video archive solution. The HP Apollo 4200 server, which is now the industry’s densest 2U server on the market, which can hold up to 28 LFF drives or 50 SFF drives – that’s 224 TB of direct attach storage in 2U. The HP Apollo 4510 server, designed for object and cloud storage, which can hold up to 68 LFF drives in a 4U space – you can get 5.44 PB per rack. (That’s right – PETABYTES.) The HP Apollo 4530 server, designed for hadoop and analytics, which has 3 server nodes in a 4U chassis, with 45 LFF drives, perfect for Hadoop triplication or object storage customers looking for smaller fault domains. This family of compute solutions is enabling our customers to become data driven organizations – to know their business better, to serve their customers more effectively, and to manage more data with less space, less power, and more overall capacity. You can learn more by viewing the HP Apollo Press Release. To better understand the specifics of the new HP Apollo 4000 family and Scality RING you can watch a replay of the joint HP/Scality Webinar and CrowdChat at: http://bit.ly/1IBmj7o. If you haven’t already spoken to your local HP and Scality account rep about our new products, we’d like to hear from you. Please send any and all questions to bigdataecosystem@hp.com. Photo by Upal Patel on Unsplash